Missoni

Missoni-Knitwear

Tied to aesthetic innovation and the invention of techniques that have changed the very identity of knitwear forever, Missoni is one of the world’s best-known and most popular fashion and design names, and the winner of countless awards. The Missoni style reflects the successful venture of a husband-and-wife team: after they married in 1953, Tai and Rosita decided to start a knitwear business that went on to become an icon of Italian fashion in the mid-Sixties. Missoni introduced and successfully established an unmistakable way of dressing and living: from the boldly colourful “put together” concept of zigzags, stripes, waves and flame stitches to patchworks of geometric and floral jacquards.

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